Real Estate Website Launches: August 2014

It’s been a wild month at Union Street Media, and we’ve been pumping out websites like it’s going out of style. Our awesome team of designers and developers have been experimenting with real estate web design lately, and we’re seeing some awesome results from their efforts. Modern typefaces, sleek features, and an array of eye-catching colors make our latest batch of real estate website launches some of the best our company has ever seen.

From Harwood Home Team in Asheville, NC to Brattleboro Area Realty right here in the northeast, we’re proud to see these new clients join our ever-expanding family.

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How to Create a Vision for Your Social Media Presence

bigstock-From-Point-A-To-Point-B-41405269Planning is the key to a successful social media strategy. That may seem like a no-brainer, but what about the step that comes before planning? Planning is important, but a company vision is the key to a successful plan. Don’t worry; we don’t mean a vision like those late-night commercials for phony psychics. We mean a vision in its truest sense: the ability to see. Before you start a strategic plan for your company’s social media strategy, you should be able to see, analyze, and understand who you are as a business. If you don’t have a clear starting point and an equally clear destination, your company will struggle to succeed at social media and your efforts will take twice as much time and energy. Not to mention: how will you ever know once you’ve reach success? You can’t reach Point B unless you know where Point A is.Time to do some soul searching. To create a vision for your social media presence, think through these three questions:

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Prepping Your Website for the Busy Season, Part 2: How to Capture the Traffic

[This article is the second post of a four-part series on how to prep your website for the busy season. Look for the following posts over the next few weeks to make sure your website is ready for the rush.]

In our last post, we delved into the data and talked about the major trends surrounding summertime real estate traffic. We found that most buyers are on the hunt for a new home in the warmer months, which is no news to agents and brokers in the field. Now, we’ll talk about how to capture the traffic in order to grow your business.

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9 Ways to Enhance Your Listings for Maximum Exposure

One of the biggest challenges that real estate agents face is marketing their listings to a wide audience. Some agents try their darndest to spread the word about new listings, price reductions, and featured properties, but no one responds. Nothing. Crickets. They don’t seem to take notice, or worse: they ignore an agent’s promotions altogether. In fact, the whole process can feel a little one-sided.

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Prepping Your Website for the Busy Season, Part 1: Market Research on Summer Traffic

[This blog post is part of a four-part series on how to prep your website for the busy season. Look for following posts over the next few weeks to make sure your website is ready for the rush.]

Ah, summer. The sun’s out, the weather’s warm, and flowers are in full bloom. It’s enough to make you feel like Julie Andrews in the Swiss Alps.

sound of music

That is, unless you’re in real estate. Then, summer is a certified mad house.

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