Trade Show Day

Union Street Media is spread out across New England today!

Please stop by our booth if you are at the New Hampshire Association of Realtors convention in Portsmouth. Meg Bookless and John Merse are on location today. John will be speaking tomorrow to the attendees on “Website Best Practices” at 7:45 AM. Learn about the top five things every Realtor should be doing on their website. We promise it’s worth waking up for the presentation!

We are also attending the Greater Boston Association of Realtors Road Show Conference & Expo today at the National Heritage Museum in Lexington, MA. Swing on by the booth to chat with Peter DiFonzo and KC Chambers. We are excited that GBAR launched the Roadshow this year and are proud to be one of the sponsors.

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Save The Date! Real Estate Bar Camp NH is October 20, 2010

What are you doing on Wednesday October 20, 2010?

We highly recommend you come to Real Estate Bar Camp New Hampshire at the Mount Washington Hotel.  As with the dozens of Real Estate Bar Camps that have been organized by real estate and technology industry leaders across the country over the past three years, it’s FREE to attend!  The event is conveniently held the day after the New Hampshire Association of REALTORS fall convention.

What is REBarCamp?

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Back from Real Estate Connect

Photo courtesy Ines from Miami real estate blog, Miamism.

Back from Blogger Connect and Inman Connect (aka #ICNY). Too much stuff to download in just one post but suffice it to say that Ted, Andy and I had a great time.

One of the consistent themes that I heard throughout the conference was an increased focus on visitor engagement. Right from Jeff Turner’s opening on Wednesday through to the end.

Basically, we often tend to focus on metrics like the number of unique visitors and so on when what we should look at, more often, are measures of engagement. Are people using/liking/spreading our content? Are they coming back for it? Are there some tools that are particularly effective at promoting visitor engagement (answer: yep and most of them fall into the social media category).

I’ll get a post up soon that has my presentation slide deck and narrative, for those who were unable to attend. Meanwhile, check out the social media dashboard for the Twitter feed, blog post recaps and flickr/video streams of Inman Connect New York.

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